Phuong Linh & Hikid Accompany Strategic Communication Partners – Creating Sustainable Value in 2026.

On February 2, 2026, at the office of Phuong Linh Import-Export & Trading Co., Ltd., the Strategic Communication Partnership Signing Ceremony with partners in the Northern region was officially held. The event marks an important milestone in the brand development strategy of Phuong Linh and the Hikid brand in 2026 and upcoming phases.

A special highlight of this signing ceremony is the participation of strategic communication partners who are reputable “Mom & Baby” shop owners with years of market experience and an influential voice in the parenting community. These partners act not only as product distributors but also as a crucial bridge between the brand and end consumers.

A Formal and Open Atmosphere

The ceremony took place in a formal yet intimate atmosphere, attended by representatives of Phuong Linh’s Board of Directors and strategic communication partners in the North. Here, the parties engaged in frank and substantive discussions regarding Hikid’s brand development orientation, communication goals for 2026, as well as the practical needs and expectations of mothers in caring for and raising their children.

Through sharing from the shop owners themselves—those who interact directly with customers every day—Phuong Linh & Hikid gained deeper insights into consumer behavior and parental concerns regarding nutrition, health, and especially the height development of children.

Mom & Baby Shop Owners – Trusted Communication Partners

In the context of an increasingly information-diverse market, consumer trust becomes a key factor. Phuong Linh & Hikid recognize that reputable Mom & Baby shop owners are the “closest communicators,” capable of providing direct consultations, answering queries, and accompanying mothers through every stage of their child’s development. This signing is not just a business partnership, but a profound connection of values.

Commitment to Long-Term Companionship – Sustainable Development

The signing ceremony affirms the long-term partnership between Phuong Linh & Hikid and their strategic communication partners. The parties agreed to work closely together in communication activities, product knowledge training, scientific information updates, and the development of consultative content tailored to the practical needs of Vietnamese families.

Aiming for a Breakthrough in 2026

Phuong Linh & Hikid believe that, with the companionship of highly experienced and community-trusted Mom & Baby shop partners, 2026 will be a year of strong breakthroughs—not only in communication effectiveness but also in brand depth, contributing to elevating the quality of life for the future generations of Vietnam.

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